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From one of the best known names in the world of dispute resolution comes this fresh and innovative podcast full of tips and insights to help you build the mediation or collaborative practice of your dreams, including making money in the process. Susan Guthrie shares her own insights and proven ideas for making it work and brainstorms with some of the top industry leaders so that you can finally let that litigation practice go and be the peacemaker you dream of being!
Episodes
Tuesday Jun 04, 2024
Tuesday Jun 04, 2024
Navigating the Transition: Top Mistakes to Avoid When Moving from Legal Practice to Dispute Resolution
In this episode of Make Money Mediating, host Susan Guthrie shares invaluable insights for legal professionals contemplating a shift from traditional legal practice to the dynamic field of dispute resolution. Susan draws on her personal experiences and client feedback to uncover the most common pitfalls encountered during this transition. From necessary mindset adjustments to strategic marketing approaches, Susan provides practical advice to help you build a successful dispute resolution practice. Don't miss this episode if you're looking to avoid these common mistakes and make your transition smooth and successful.
Join Susan for an enlightening discussion that will equip you with the knowledge and strategies you need to thrive in the world of dispute resolution. Tune in now!
Mentioned in this episode:
Crafting a Killer Business Plan for a Great New Year on The Make Money Mediating Podcast #501
Weekly Practice Building Tips Newsletter
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Susan's New Weekly Business Journal is NOW AVAILABLE! https://susaneguthrie.com/the-journal
Reach out to Susan at susan@susaneguthrie.com
Susan's Coaching Services: https://susaneguthrie.com/services
Website: https://susaneguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
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Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair-Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her Top 1% in the World podcast, The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday May 02, 2024
Thursday May 02, 2024
Exploring AI Tools Beyond ChatGPT for Dispute Resolution Professionals
In this episode of the Make Money Mediating podcast, host Susan Guthrie discusses her top three artificial intelligence (AI) tools for dispute resolution professionals that aren't ChatGPT. The first tool highlighted is Calendar Hero, an AI-driven scheduling platform that automates finding suitable meeting times for multiple participants. Susan also introduces Descrybe AI, a generative AI legal search engine for accessible legal research. Lastly, Sonix is discussed as a secure tool for audio and video transcription into text, with added features like AI-assisted summaries and translations. Susan emphasizes the importance of these tools for increasing efficiency and effectiveness in dispute resolution practice while urging due diligence to ensure these technologies meet professional and ethical standards.
01:40 Welcome Back & The Focus on AI Tools
01:58 Exploring AI Tools Beyond Chat GPT
03:11 Calendar Hero: Revolutionizing Scheduling for Professionals
07:18 Descrybe AI: Transforming Legal Research
13:12 Sonix: Secure Transcription and More for Dispute Resolution
18:03 Workshop Invitation and Final Thoughts
Mentioned in this Episode: Susan's Latest AI Workshop
When: May 24th, 2024 9am-1pm PT / 12:00pm - 4pm ET
Where: Online Via Zoom
Cost: $295
Find out more: https://susaneguthrie.com/training
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Check out our friend ADRNotable if you are looking for a robust practice management program for DR professionals that had many added capabilities including notetaking, templates and checklists and so much more - and it includes Calendar Hero in the mix!
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WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Susan's New Weekly Business Journal is NOW AVAILABLE! https://susaneguthrie.com/the-journal
Reach out to Susan at susan@susaneguthrie.com
Susan's Coaching Services: https://susaneguthrie.com/services
Website: https://susaneguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
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Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair-Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her Top 1% in the World podcast, The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday Apr 04, 2024
Thursday Apr 04, 2024
Make Money Mediating: The Impact of Professional Headshots
In this episode of the Make Money Mediating podcast, host Susan Guthrie emphasizes the critical role of professional headshots in personal branding for dispute resolution entrepreneurs. She discusses how a quality photo can significantly affect first impressions, potentially converting potential clients into actual ones. Susan highlights the investment aspect of professional photography, noting its long-term benefits for an individual’s business image. Throughout the episode, she shares personal anecdotes, tips on finding and working with a photographer, the importance of current and varied photos, and even dives into the possibilities offered by artificial intelligence-assisted headshots. Also, Susan announces a unique opportunity for conference attendees to get professional headshots at an exclusive rate at the ABA Section of Dispute Resolution's Spring Conference! The episode closes with a call to action for listeners to share their new headshots, fostering a community of professionals who prioritize their branding.
Mentioned in this episode:
Bijal Patel-Weintraub's website: https://bopmediation.com
Get the books:
- "Capture Your Style" by Aimee Song: Offers insight into transforming your Instagram photos, showcasing your life, and building your personal brand.
- "The Headshot: The Secrets to Creating Amazing Headshot Portraits" by Peter Hurley: Focuses on the art of taking professional headshots, a must-read for anyone wanting to understand what makes a headshot stand out.
- "Branding In a Digital World" by Hilary Topper: This book includes chapters on personal branding and the role of imagery, providing a holistic approach to building your brand online.
Link to AI Assisted Headshot Programs and Apps
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GET A NEW HEADSHOT AT THE ABA CONFERENCE!
Attending the Practice Building Workshop at the ABA Section of Dispute Resolution's Spring Conference on April 10, 2024 and want to get one of the 24 spots to get a new headshot? Send an email to Susan at susan@susaneguthrie.com. Headshots are 1 for $89, 3 for $179 or 5 for $299! Hurry - these are first come, first served and will go fast. Make Money Mediating listeners are getting first dibs!!
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JOIN SUSAN AND BIJAL FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE on April 10-13, 2024, in San Diego, California! Don't miss out on over 50 educational programs designed to meet your professional development needs. Information and Registration: Conference Information and Registration
PRACTICE BUILDING WORKSHOP at the ABA Spring Conference: Dive deep into the practical aspects of growing a successful dispute resolution practice with Susan Guthrie presenting on "Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice."
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Reach out to Susan at susan@susaneguthrie.com
Book an Hour Coaching Session with Susan: Strategy Session with Susan Guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair-Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her podcast, "The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday Mar 28, 2024
Thursday Mar 28, 2024
Maximizing Conference Opportunities for Branding and Marketing
In this episode of the Make Money Mediating podcast, host Susan Guthrie, a seasoned mediation professional, introduces guest Murphy Funkhouser, a business and brand strategist with over 20 years of experience and owner of BrandStage Consulting. They discuss the importance of effective branding and marketing for dispute resolution professionals and share tips on transforming conference appearances into marketing opportunities.
Murphy emphasizes the power of making meaningful connections, asking engaging questions, and following up with personalized messages. She also outlines a useful formula for crafting a compelling one-sentence brand statement and highlights creative networking strategies to make memorable impressions. This conversation is particularly valuable for attendees of the ABA Section of Dispute Resolution Spring Conference, where Murphy will lead a workshop on branding and marketing basics at the Inaugural Practice Building Workshop on April 10th!
Highlights from the Episode:
00:00 Welcome to the Make Money Mediating Podcast!
00:20 Introducing Murphy Funkhouser: Your Marketing and Branding Expert
01:55 Unlocking the Power of Conferences for Marketing Success
02:49 Mastering Networking: Tips and Strategies
13:34 Elevating Your Social Media Game Post-Conference
16:52 Building Meaningful Connections: Beyond the Conference
23:19 Crafting Your Unforgettable Brand Story
31:40 Join Us at the Conference for More Insights and Networking Opportunities
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About our Special Guest, MURPHY FUNKHOUSER:
Murphy Funkhouser is a business, brand and marketing strategist, consultant and educator who has supported the creation or launch of over 500 brands in her 20-year career. She was the co-founder and owner of Kudzu Brands, based in Asheville, and now owns a private business and brand strategy firm, BrandStage Consulting. Her expertise includes creating, launching, and building brands and developing business and non-profit marketing strategies.
Murphy has taught business, branding and entrepreneurship at multiple higher education and business schools. She is a year-round teacher, coach and facilitator at the non-profit Mountain Bizworks in Asheville. She is a graduate of the Goldman Sach’s 10,000 Small Businesses program.
Reach out to Murphy: murphy@brandstageconsulting.com
Brandstage Consulting: https://brandstageconsulting.com
Get the Book that Murphy mentioned in the Episode: Never Eat Alone
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JOIN SUSAN AND MURPHY FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE on April 10-13, 2024, in San Diego, California! Don't miss out on over 50 educational programs designed to meet your professional development needs. Information and Registration: Conference Information and Registration
PRACTICE BUILDING WORKSHOP at the ABA Spring Conference: Dive deep into the practical aspects of growing a successful dispute resolution practice with Susan Guthrie presenting on "Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice."
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Reach out to Susan at susan@susaneguthrie.com
Book an Hour Coaching Session with Susan: Strategy Session with Susan Guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair-Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her podcast, "The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday Mar 21, 2024
Thursday Mar 21, 2024
From RN to Mediator: Kimberly Best's Journey in Conflict Resolution
In this episode of the Make Money Mediating podcast, host Susan Guthrie interviews Kimberly Best, a Tennessee-based registered nurse turned mediator and conflict resolution expert. Kimberly shares her unique journey from working in the medical field to becoming a successful mediator with no legal background, emphasizing the versatility and importance of mediation skills across different fields. She discusses her experiences, the challenges of transitioning careers, and how her background as a nurse has informed her approach to mediation and conflict resolution. The episode also touches on Kimberly's involvement in the ABA Section of Dispute Resolution, her advocacy for mediators from diverse professional backgrounds, and introduces Best Practices, her innovative mock mediation practice group aimed at helping new mediators gain experience and confidence. This inspiring conversation highlights the impact of mediation beyond the legal realm and the potential for individuals with various backgrounds to contribute to the field of conflict resolution.
Highlights from the episode:
00:00 Welcome to Make Money Mediating Podcast with Special Guest Kimberly Best
00:24 Kimberly Best's Unique Journey from Registered Nurse to Mediator
02:54 The Transformative Power of Mediation: Kimberly's Personal and Professional Insights
08:36 Expanding the Scope: Beyond Divorce Mediation to Conflict Resolution
09:32 The Importance of Diverse Backgrounds in Mediation and Overcoming Industry Challenges
24:23 Kimberly's Vision for the Future of Mediation and Supporting New Mediators
37:40 Final Thoughts and Upcoming Events
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About our Special Guest, Kimberly Best:
Kimberly Best, RN, MA, is a TN Rule 31 Listed Civil Mediator, Rule 31 Trained Family Mediator, FINRA Arbitrator, and owner of Best Conflict Solutions, LLC. Her practice includes Mediation, Restorative Practices, and personal and organizational Conflict Coaching and Conflict Consulting, with a Healthcare specialty.
Kim is serving her third term on the board of the Tennessee Association of Professional Mediators, currently as Chair/President. She is a volunteer Senior Mediator with the Los Community/Police Unification Program and also serves as a community facilitator. Kim is an active member of the Association of Conflict Resolution, is a consultant for Mediators Beyond Borders International, and she serves on the Executive Committee of the ABA Dispute Resolution Section.
Kim is passionate about helping others understand and resolve conflict and helping other dispute
resolution practitioners excel and succeed in the field.
Kim takes pride in being mother to five grown children and grandmother to four little ones.
Find out more about Kim's new "Best Practices" Mock Mediation Group starting in April: https://bestconflictsolutions.com
Get Kim's book: How to Live Forever: A Guide to Writing the Final Chapter of Your Life Story
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JOIN SUSAN AND KIM FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE on April 10-13, 2024, in San Diego, California! Don't miss out on over 50 educational programs designed to meet your professional development needs. Information and Registration: Conference Information and Registration
PRACTICE BUILDING WORKSHOP at the ABA Spring Conference: Dive deep into the practical aspects of growing a successful dispute resolution practice with Susan Guthrie presenting on "Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice."
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Reach out to Susan at susan@susaneguthrie.com
Book an Hour Coaching Session with Susan: Strategy Session with Susan Guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her podcast, "The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday Mar 07, 2024
Thursday Mar 07, 2024
Navigating Your Worth: Setting Prices as a Dispute Resolution Professional
In this episode of the Make Money Mediating podcast, host Susan Guthrie provides an in-depth guide on how dispute resolution professionals can set their fees. She emphasizes the importance of constantly reevaluating one's pricing strategy and dives into various factors and considerations that impact fee setting. These factors include one's services list, experience, market demand, geographic location, client base, operational costs, and competition. Susan discusses different pricing models such as hourly rates, flat fees, modified flat fees, retainer models, subscription-based models, and packaged services. She highlights the significance of choosing a pricing model that reflects the true value of a professional's expertise and fosters long-term client relationships built on trust, value, and mutual respect. Susan encourages professionals to be open to adjusting their pricing models as their practices evolve.
In this episode:
00:00 Introduction to Pricing Strategies in Mediation
00:37 Understanding the Importance of Pricing
01:06 Developing a Comprehensive Pricing Strategy
01:38 Expanding Your Service Offerings
03:43 Factors to Consider When Setting Your Fees
06:49 Understanding Your Market and Client Base
09:00 The Impact of Geographic Location on Pricing
13:11 The Importance of Understanding Your Costs
15:15 Considering Your Competition
16:52 Understanding the Value You Provide
19:21 Exploring Different Pricing Models
20:07 The Pros and Cons of Hourly Billing
23:13 The Appeal of Flat Fees and Modified Flat Fees
28:58 The Potential of Subscription-Based Fee Models
32:04 The Benefits of Offering Packages
33:04 Conclusion: The Importance of Reflecting Your True Value
Access the transcript: https://share.descript.com/view/6dqezVmkKjC
Here is the list of Fee Setting Considerations Reference in the Episode:
- Experience and Expertise
- Market Demand
- Location
- Client Base Capabilities
- Your Costs of Doing Business
- Competition Pricing
- Value Provided
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JOIN SUSAN FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE on April 10-13, 2024, in San Diego, California! Don't miss out on over 50 educational programs designed to meet your professional development needs. Information and Registration: Conference Information and Registration
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PRACTICE BUILDING WORKSHOP at the ABA Spring Conference: Dive deep into the practical aspects of growing a successful dispute resolution practice with Susan Guthrie presenting on "Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice."
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Reach out to Susan at susan@susaneguthrie.com
Book an Hour Coaching Session with Susan: Strategy Session with Susan Guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her podcast, "The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Thursday Feb 29, 2024
Why Boosting Your EQ is Good for Business on The Make Money Mediating Podcast #506
Thursday Feb 29, 2024
Thursday Feb 29, 2024
Elevating Your Emotional Intelligence for Mediation Success
In this episode of 'The Make Money Mediating Podcast', host Susan Guthrie explores the essential role of Emotional Intelligence (EQ) in the mediation process and why increasing your EQ is actually good business. Discover how developing EQ can significantly enhance mediation outcomes, improve communication, and foster a deeper understanding and management of emotions within the mediation context. Whether you're a seasoned professional or new to the field, this episode is packed with insights and strategies to help you to understand the vital connection between your EQ and success so you can grow your practice by integrating emotional intelligence into your professional development. There is even a special section where Susan shares her strategies for leveraging the power of generative AI to help you develop and increase your EQ!
In this Episode:
00:00 Introduction and Welcome
00:20 The Unexplored Potential of Emotional Intelligence in Mediation
01:15 Why Emotional Intelligence Matters in Dispute Resolution
06:05 Understanding the Components of EQ
07:30 The Impact of EQ on Mediation Outcomes
10:10 Developing Your Emotional Intelligence: Practical Strategies
16:50 Leveraging AI to Enhance Your EQ
20:15 Real-World Applications: Transforming Mediation Practice through EQ
22:45 Conclusion: EQ as a Foundation for Mediation Success
Access the transcript: https://share.descript.com/view/3HWvv8ON472
Download the ChatGPT/Gemini EQ Exercises that Susan mentioned in the episode here!
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JOIN US FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE on April 10-13, 2024, in San Diego, California! Don't miss out on over 50 educational programs designed to meet your professional development needs. Information and Registration: Conference Information and Registration
-
PRACTICE BUILDING WORKSHOP at the ABA Spring Conference: Dive deep into the practical aspects of growing a successful dispute resolution practice with Susan Guthrie presenting on "Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice."
WANT MORE CONTENT?
Get SUSAN'S FREE BOOK: https://lp.constantcontactpages.com/su/tFTeMJf/SuccesswithSusan
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": Weekly Practice Building Tips Newsletter
Reach out to Susan at susan@susaneguthrie.com
Book an Hour Coaching Session with Susan: Strategy Session with Susan Guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
Susan on Instagram: https://instagram.com/susanguthrieesq
Susan on LinkedIn: linkedin.com/in/susaneguthrie
Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Susan Guthrie, nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, has transitioned from a successful legal and mediation practice to become one of the foremost trainers and consultants for professionals in the field. As Chair Elect of the American Bar Association’s Section of Dispute Resolution, Susan is dedicated to advancing the practice and profession of dispute resolution worldwide. Through her podcast, "The Divorce & Beyond Podcast with Susan Guthrie," she continues to share her expertise, reaching millions of listeners globally.
Join Susan in this enlightening episode as she unveils the transformative power of Emotional Intelligence in mediation, providing practical tips and innovative approaches to enhance your practice and personal growth.
Thursday Feb 01, 2024
Thursday Feb 01, 2024
Effective Content Creation and Making It Work For You in Getting You Work!
In this episode of 'The Make Money Mediating Podcast', host Susan Guthrie dives into the realm of content creation. She shares how dispute resolution professionals can create effective blog and article content that truly stands out and ensures a good return on the effort invested. Susan emphasizes the role of understanding the target audience, crafting engaging and informative content, and enhancing content reach through consistent writing. She also discusses the concept of creating content that is helpful to the audience and resonates with them, which in turn can lead to more business referrals. If you are going to do the work, make sure it helps you get the work!
In this Episode:
00:00 Introduction and Welcome
00:20 Venturing into Content Creation
01:12 Exciting Announcements and Initiatives - ABA Section of Dispute Resolution Practice Build Workshop and Practice Development Institute Announcement!
06:07 The Importance of Content Creation
07:22 Creating Engaging and Effective Blog Content
10:13 The Power of Storytelling in Content Creation
16:59 Increasing Your Content's Visibility and Effectiveness
20:08 The Value of Consistent Content Creation
22:28 Conclusion: The Power of Helpful Content
Access the transcript: https://share.descript.com/view/Gg6RcX7Z8xr
Mentioned in this episode:
JOIN US FOR THE ABA SECTION OF DISPUTE RESOLUTION'S SPRING CONFERENCE ON APRIL 10-13, 2024 IN SAN DIEGO, CALIFORNIA! (Conference Agenda)
- Don’t miss the premier event for dispute resolution professionals. Choose from over 50 educational programs to meet your professional development needs. Network and socialize with fellow attendees at unique local events. Be inspired by keynote speakers and celebrate this year’s ADR awardees. Whether you are new to the field or have been practicing for decades, the conference has something for you!
- Information and Registration can be found here: https://events.americanbar.org/event/c3538f67-e734-482b-966d-f6109158c1f2/summary
Be sure to register for the PRACTICE BUILDING WORKSHOP to get the help you need to launch and grow your practice:
- The Practice Building Workshop programs on Wednesday, April 10th offer a deep dive into the practical aspects of running a successful dispute resolution practice. Presenters will guide you through the process of crafting a strategic business plan, mastering the financial aspects of your practice, building a strong brand and client base, and streamlining your operations for efficiency and growth. Susan will be presenting the first program of the day entitled Blueprint for Success: Innovative Business Planning for Your Dispute Resolution Practice.
Also mentioned in this episode:
Stephanie Marrone, Marketing Professional on LinkedIn: Stefanie Marrone | LinkedIn
Confessions of a Training Junkie Part One and Part Two by Josh Kershenbaum on the Mosten Guthrie Academy Blog
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WANT MORE CONTENT?
GET SUSAN'S FREE BOOK! https://bit.ly/Success-Tips-Book
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Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/
Reach out to Susan at susan@susaneguthrie.com
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Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
- Susan on Instagram: https://instagram.com/susanguthrieesq
- Susan on LinkedIn: linkedin.com/in/susaneguthrie
- Make Money Mediating on Instagram: https://instagram.com/makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of legal and mediation practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has transitioned into one of the legal and mediation trainers in the world and regularly works with and consults with attorneys and dispute resolution professionals in growing and marketing their practice for success.
In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.
As a leading dispute resolution professional, Susan is honored to be Chair Elect of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year.
Susan is also an internationally renowned expert in online mediation, legal tech and AI for legal and dispute resolution and has been training colleagues and other professionals in the practical and ethical considerations of integrating technology into their practice with her innovative programs and webinars for years. To date, more than 25,000 professionals have benefited from her programs and she has trained in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.
Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1% of the more than 3.4 million podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.
Thursday Nov 30, 2023
Thursday Nov 30, 2023
Building a Successful Mediation Practice with special guest, David H. Salmon
In this episode of the 'Make Money Mediating' podcast, host Susan Guthrie has a conversation with David H. Salmon, an attorney mediator and entrepreneur in the ADR field as a Co-Founder of ADR Support. They discuss key elements needed in launching, growing, and maintaining a successful mediation practice.
Susan and David discuss the importance of establishing a tech infrastructure, implementing a go-to market strategy, and maintaining growth within a practice. They highlight the role of the mediator in creating a personalized practice, the benefits of being associated with an established mediator, and the role of personal goals in business strategy.
Key Moments in the Episode:
00:02 Introduction and Guest Introduction
00:11 The Importance of Inside Knowledge in Mediation
01:11 Guest's Background and Experience
02:02 The Challenges of Transitioning into Mediation Practice
03:16 The Three Buckets of Practitioners
04:11 The Importance of Back-end Processes in Mediation Practice
04:56 The Role of ADR Support in Mediation
07:17 The Importance of Setting Goals in Mediation Practice
10:49 The Technical Infrastructure Needed for Mediation Practice
22:16 The Importance of a Go-to-Market Strategy
28:49 Maintaining and Growing Your Mediation Practice
38:48 Conclusion and Contact Information
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More About This Week's Special Guest: David H. Salmon
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Mentioned in this episode:
You Have to Define Success Before You Can Achieve It on Make Money Mediating with Susan Guthrie #423
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GET SUSAN'S BRAND NEW BOOK! https://bit.ly/Success-Tips-Book
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Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/
Reach out to Susan at susan@susaneguthrie.com
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Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
- Susan on Instagram: @susanguthrieesq
- Mosten Guthrie on Instagram: @mostenguthrie
- Make Money Mediating on Instagram: @makemoneymediating
Meet Our Creator and Host: Susan Guthrie
Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.
In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.
As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.
Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.
Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.
Thursday Nov 23, 2023
Thursday Nov 23, 2023
The Key Elements for a Successful Mediation Practice: A Thanksgiving Reflection
In this episode of the Make Money Mediating podcast, hosted by Susan Guthrie, she explores and reflects on the essence of Thanksgiving and the necessary elements for a thriving mediation practice. Making use of the acronym 'THANKS', Susan identifies Trust, Harmony, Appreciation, Neutrality, Knowledge and Serenity as the six key elements of success in mediation or dispute resolution profession. She stresses the importance of building trust with clients, orchestrating harmony in conflicts, appreciating clients and colleagues, maintaining neutrality, staying informed about industry trends, and finding serenity in a busy work life. Furthermore, she encourages listeners to think about ways they can show their gratitude to their clients and colleagues, and ways to improve their dispute resolution practice in the coming year.
00:00 Introduction and Thanksgiving Message
01:59 The Importance of Trust in Mediation
03:49 Harmony: The Conductor's Role in Mediation
05:40 Appreciation: Showing Gratitude to Clients and Colleagues
07:37 Neutrality: The Cornerstone of Mediation
08:31 Knowledge: The Value of Continuous Learning
10:34 Serenity: Finding Calm Amidst Conflict
12:08 Conclusion: The Five Elements of Success in Mediation
Mentioned in this episode:
Join us in beautiful San Diego, California for the American Bar Association's Section of Dispute Resolution Annual Spring Conference April 10-13, 2024! The Pre-Conference Practice Building Workshop led by Susan will be on April 10th and will include several leading experts in areas of business planning, finance, marketing and more. Registration will be opening the first week of December 2023 - stay tuned and SAVE THE DATES!
****** If you found this episode helpful, please consider leaving a 5-Star Rating and a Review letting us know! Your thoughtful feedback helps the show reach a bigger audience and help more colleagues! *******
GET SUSAN'S BRAND NEW BOOK! https://bit.ly/Success-Tips-Book
***************************
Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/
Reach out to Susan at susan@susaneguthrie.com
***************************
Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie
Websites:
Susan Guthrie: https://www.susaneguthrie.com
Mosten Guthrie Academy: https://mostenguthrie.com
Social Media:
- Susan on Instagram: @susanguthrieesq
- Mosten Guthrie on Instagram: @mostenguthrie
- Make Money Mediating on Instagram: @makemoneymediating
*********************************************************************
Meet Our Creator and Host: Susan Guthrie
Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.
In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.
As a leading dispute resolution professional, Susan is honored to have been recently elected as Chair Elect of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year.
Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.
Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.